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Describing social trends is not an endorsement

In “Misogyny and the ‘Hoe-ization’ of the National Association of Scholars” (October 28, 2025), John K. Wilson takes aim at me and Care for the campus.

He generously described me as an “idiot” but an influential figure in the conservative movement. He misunderstood almost every line of my article “College Students in Romantic Recession, Boys Blame ‘High Inflation'”.

His main accusation was that I was a misogynist. His evidence was my use of the word “hoeflation”. Using terms coined by others to describe a social trend does not mean I endorse it. Reporting or analyzing a phenomenon is not the same as condoning it.

In my paper I wrote,

“Unfortunately for men, dating algorithms focus their attention on the top 10%, those deemed most attractive, while most are actually ignored. This imbalance has led young men to coin the term “hoeflation,” which refers to the drudgery of chasing women they may not like, but just date to escape loneliness. (Young American men are experiencing loneliness at a much faster rate than men in other developed countries.)”

This is an observation of what some young people are saying. The term reflects a real cultural phenomenon: Many young people feel alienated from modern dating, viewing it as transactional, unequal, or algorithmically stacked against them. It expresses their view that expectations for women have become unattainable.

Jared Gould serves as executive editor Care for the campus.

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